Business owners are often promised leads, sales, or return on investment (ROI) from marketers pushing a product. The product could be radio ads, local citations, SEO , SEM, social media plans, or some other latest marketing trend. Business owners often walk away from agencies wondering “what did I pay for ?” and “did that even work?”. At dotedison we know sales and marketing are different and we are not here to push a product but to set you on a marketing foundation to convey your message.We help our clients understand the goal of marketing for their business and then implement successful strategies.
We review your business as a whole to better understand the value you provide for your clients. We show you how to use the technology and other methods to save time, develop your message to deliver in the most effective way for your business. How are we changing the landscape? Simple answer integrity, education, and giving the power back to the business owner.One by one each client is realizing they cannot set it and forget it. Marketing is one of the major pillars of your business and we can help. Each business has to choose one of three choices:
Do Nothing “I have no marketing budget!”
If you literally have no marketing budget then your business will die, so you can say you are doing nothing if you want.
Use Internal Resources “My admin uses Facebook!”
This strategy is typical, piecing together your marketing efforts is foolish and costly. Use the internal resource with no guidance, would you do that in other areas of your business?